Specialized Venge
Sr. Visual + Interaction Designer Specialized Bicycle Components 2011 – 2012
I designed the overall experience and ran creative direction on a very tight timeline. It picked up a Communication Arts “Web Pick” along the way.
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Tags
- Product Launch The narrow window where the product becomes a thing other people talk about.
- Visual Design Composition, color, type. The part of the craft I refuse to let slide.
- Marketing Adjacent to the product. Often the best way to understand what it actually is.