Field Notes
Personal builds and weekend experiments. Code I wrote to answer my own questions.
A personal-use climbing tracker for Apple Watch and iPhone. Failed attempts are data, the detector is transparent, the AI observes but never coaches.
Ambient awareness for the physical world. Dark Sky for experience. AI reasoning is a regional pre-computation problem, not a per-user one.
An AI trading agent for Kalshi prediction markets. Five weeks of build. Honest post-mortem on what worked, what broke, and why I shelved it before going live.
Work
Hardware, software, and AI. Newest first. Currently at HP. Previously Apple, Specialized.
From a team of two to 7M+ devices, an acquisition, and AI in production.
A selection of public patents spanning Siri integration in iMessage and videoconferencing safety systems.
Music, News, WWDC, iMessage. Shipped to hundreds of millions.
Built the Apple Human Interface Guidelines site and organized content with the Evangelism team for iOS, macOS, watchOS, and tvOS.
Designed and developed the WWDC17 site working alongside Apple’s Marcom team and artist Geoff McFetridge.
Designed and helped build Campfire.
Apple News Spotlight email — curated editorial delivered to millions of subscribers every Saturday morning.
Brand identity for Apple’s global radio launch: stations, hosts, iconography, and a Times Square billboard.
Main contributor to the inception of the Apple Online Store App for iPad.
Side-by-side product comparison flow for the Apple Online Store, designed and shipped end-to-end.
Redesigned iAd Workbench and contributed to new features.
Created the iAd Workbench icon set.
Designed the overall experience and managed creative direction on a tight timeline.
Designed and built digital retail experiences for Specialized stores.
