Work

Specialized Digital in Retail

Sr. Visual + Interaction Designer Specialized Bicycle Components 2011 – 2012

I designed and built digital retail experiences for Specialized’s stores. They were iPad apps that helped brick-and-mortar shops keep selling when every associate was busy, walking a customer to the right saddle, tire, or bike on their own.

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Specialized Digital in Retail
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Specialized Digital in Retail
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Specialized Digital in Retail

Tags

  • Retail Design Screens that live in a store. Have to work at a glance from across the floor.
  • Interactive Installations Screens in physical space. Bigger stakes, wider audience, fewer undo keys.